Wellington, New Zealand, March 4 (JY&A Media) After success in the UK, the publisher of the Autocade Yearbook has created an edition printed in the US for customers Stateside. The respected car encyclopedia announced a printed Yearbook for 2024, with endorsements from a former Top Gear presenter and an award-winning motoring author. The lavish volume […]
Read More… from US edition of the Autocade Yearbook 2024 announced
Wellington, December 18 (JY&A Media) Autocade, the well respected online car encyclopædia (https://autocade.net), launches a beautifully printed 2024 Yearbook to guarantee automotive enthusiasts an informative and entertaining read through the holidays. The lavish volume offers in-depth features on cars, including an analysis on current trends, stories on everything from the Citroën 2CV to the Aston […]
Wellington, July 25 (JY&A Media) Forget X: there’s only one rebrand that Wellington-based company Jack Yan & Associates cares about this week, brought to you by the letter y. The design, branding and strategy arm of the firm, JY&A Consulting, becomes JYA Creative today, along with a new symbol made up of six […]
Read More… from Forget X: the real rebrand is about the letter y
Wellington and Amsterdam, March 24 (JY&A Media) Brands with a Conscience, the new book published by Kogan Page in London, will be launched at a Medinge Group event in Amsterdam on March 31—with a Kiwi connection, contributing author and Medinge co-chair Jack Yan. Mr Yan writes the first case study in the book on […]
When fashion becomes cyclical, Ikea could be the company that could come in and break the mould Stockholm and Wellington, October 28 (JY&A Media) Swedish author and business thinker Stefan Engeseth predicts that Ikea’s next move will be into the world of fashion. Mr Engeseth says that Ikea’s expertise lends itself easily to the […]
Read More… from Ikea will move into fashion next, predicts Swedish author Stefan Engeseth
Stockholm, January 19 (JY&A Media) The twenty-fifth meeting of the Medinge Group will occur in Paris on January 30 and 31, 2014. The two-day session, to be held at the campus of the EDHEC Business School near métro Bourse, will bring together international members of the Stockholm-based think-tank on branding, which was founded in 2000. […]
Read More… from The Medinge Group looks at the next stage of branding, with 25th meeting in Paris
Wellington, August 7 (JY&A Media) In the wake of the Fonterra milk scare, Wellington mayoral candidate Jack Yan believes his policies on creativity and innovation are needed more than ever. Mr Yan releases a video today (see http://vimeo.com/71725296), where he speaks English, te Reo, French and Cantonese, saying that it is important for the […]
Read More… from Wellington's innovation needed when Fonterra-level scares hit
Stockholm and Wellington, August 27 (JY&A Media) Stefan Engeseth, the well known Swedish marketing author, will head to New Zealand for the Marketing Association’s Marketing Today conference in Auckland, to be held on September 18 and 19 (www.marketing.org.nz/Category?Action=View&Category_id=136). His latest book, Sharkonomics, has been praised by marketing experts worldwide, including Prof Philip Kotler, who […]
Read More… from Swedish author Stefan Engeseth heads to New Zealand for Marketing Today conference
Stockholm, July 6 (JY&A Media) The special issue of The Journal of Brand Management, on ‘Conscientious Brands’, has the participation of three senior members and one life member of the Medinge Group, the Swedish-based, high-level branding think-tank. Both Medinge Group director Nicholas Ind and life member Ian Ryder have edited the well respected academic […]
Read More… from Special issue of Journal of Brand Management sees strong Medinge Group participation
Wellington, May 21 (JY&A Media) Wellington International Airport Ltd. has announced its intention to erect a ‘Wellywood’ sign, apeing the Hollywood original, despite a huge outcry from residents in 2010 that had initially forced it to back down from the idea. Residents have taken to Facebook and Twitter again on news of the sign […]
Read More… from Despite outcry, Wellington aims to copy Hollywood sign again