Sweden – Jack Yan & Associates information

The Kiwi connection to Europe’s latest fashion designer autobiography

Wellington and London, May 30 (JY&A Media) What do you get when you mix the talents of Sweden’s king of swimwear and a fashion magazine publisher in New Zealand? Only the sensational new autobiography that hit UK and European shelves last Thursday, with a star-studded launch party this Tuesday night at Stockholm’s Nobis Hotel. […]

Ikea will move into fashion next, predicts Swedish author Stefan Engeseth

When fashion becomes cyclical, Ikea could be the company that could come in and break the mould Stockholm and Wellington, October 28 (JY&A Media) Swedish author and business thinker Stefan Engeseth predicts that Ikea’s next move will be into the world of fashion. Mr Engeseth says that Ikea’s expertise lends itself easily to the […]

The Medinge Group looks at the next stage of branding, with 25th meeting in Paris

Stockholm, January 19 (JY&A Media) The twenty-fifth meeting of the Medinge Group will occur in Paris on January 30 and 31, 2014. The two-day session, to be held at the campus of the EDHEC Business School near métro Bourse, will bring together international members of the Stockholm-based think-tank on branding, which was founded in 2000. […]

Swedish author Stefan Engeseth heads to New Zealand for Marketing Today conference

Stockholm and Wellington, August 27 (JY&A Media) Stefan Engeseth, the well known Swedish marketing author, will head to New Zealand for the Marketing Association’s Marketing Today conference in Auckland, to be held on September 18 and 19 (www.marketing.org.nz/Category?Action=View&Category_id=136). His latest book, Sharkonomics, has been praised by marketing experts worldwide, including Prof Philip Kotler, who […]

Special issue of Journal of Brand Management sees strong Medinge Group participation

Stockholm, July 6 (JY&A Media) The special issue of The Journal of Brand Management, on ‘Conscientious Brands’, has the participation of three senior members and one life member of the Medinge Group, the Swedish-based, high-level branding think-tank. Both Medinge Group director Nicholas Ind and life member Ian Ryder have edited the well respected academic […]

Despite outcry, Wellington aims to copy Hollywood sign again

Wellington, May 21 (JY&A Media) Wellington International Airport Ltd. has announced its intention to erect a ‘Wellywood’ sign, apeing the Hollywood original, despite a huge outcry from residents in 2010 that had initially forced it to back down from the idea. Residents have taken to Facebook and Twitter again on news of the sign […]

International think-tank announces eighth annual Brands with a Conscience awards

Wellington, January 15 (JY&A Media) The Medinge Group (medinge.org), an international think-tank on branding and business, has announced its eighth annual Brands with a Conscience list. The Group employs yearly awards to support and encourage businesses who demonstrate humanistic, compassionate, sustainable and socially responsible behaviour. The awards may be given to organizations, large or small, […]

Jack Yan heads to Stockholm and Paris to promote Wellington

Mayoral candidate wants to build his tech and creative cluster programmes Wellington, January 19 (JY&A Media) Publisher and branding expert Jack Yan will combine his work and his love for Wellington in a European speaking tour beginning next week, as part of his 2010 mayoral bid. VIPs from Sweden and Norway are attending Mr […]

International think-tank announces seventh annual Brands with a Conscience awards

Stockholm, Seal Beach, Calif. and Wellington, January 12 (JY&A Media) The Medinge Group (www.medinge.org), an international think-tank on branding and business, today releases its seventh annual Brands with a Conscience list. In the Group’s opinion, these diverse organizations show that it is possible for brands to succeed as they contribute to the betterment of society […]