Posts from — March 2012

Wellington, March 18 (JY&A Media) Massey University student Danielle Smith not only turns 21 today, but her first typeface family, JY Dandy, is officially released. Licences go on sale today directly from JY&A Fonts, and JY Dandy will be made available via MyFonts.com and other retailers before March 31.
   Smith, in her final year of a graphic design degree at Massey University Wellington, originally developed JY Dandy as part of a project.
   She describes her hand-drawn typeface family, available in roman and italic, as ‘non-élitist and accessible’.
   ‘It purposely has a delicate, hand-done feel, and is ideal for display usage,’ she says.
   During her project presentation, Jack Yan, of Jack Yan & Associates, spotted Smith’s work and said it should be commercially released.
   ‘It reminded me of Pablo Ferro’s hand-lettering for some of his movie titles,’ says Mr Yan, who began in the design business as a calligrapher 25 years ago.
   ‘I was also conscious that women were greatly under-represented in the typeface design business.’
   Smith completed the characters, including the rupee symbol, and prepared them in FontLab 5. Yan did the technical end, hinting, spacing and kerning the two fonts. The character set is the basic western European one.
   The licensing cost retails at US$29 per font, US$49 for the family.
   Jack Yan & Associates’ font business, JY&A Fonts, represents not only Yan and Smith’s work, but that of Mark Geard, David Philpott, Jure Stojan, Todd Hallock, Greg Bastin, and Antonio González de Santiago.
Images
Images for this release may be downloaded at <http://jya.net/info/2012/03/new-zealands-newest-typeface-designer-danielle-smith-releases-jy-dandy/>.

PDF booklet introducing JY Dandy (102 kbyte)
About JY&A Fonts
JY&A Fonts (http://jya.net/fonts) is part of Jack Yan & Associates, an independent global communications company founded in 1987. It is the oldest digital typefoundry in New Zealand and one of the longest-running in the southern hemisphere. JY&A Fonts, which has created typefaces both for retail sale and for private commissions, is known for its meticulous attention to detail, its careful and extensive use of kerning pairs, and elegant, restrained designs. JY&A Fonts represents designs from Jack Yan, Jure Stojan, David Philpott, Greg Bastin, Todd Hallock, Mark Geard, Antonio González de Santiago and Danielle Smith.
Notes to editors
All trade marks are the properties of their respective owners and are only used in a descriptive fashion without any intention to infringe.
Contacts
Jack Yan, CEO
Jack Yan & Associates
T 64 4 387-3213, F 64 4 387-3213
E jack.yan@jyanet.com
Amanda Dolheguy, Director
Delineate Ltd.
T 64 3 366-3690, cellphone 64 21 328-869
E amanda@jya.net
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Hamilton, March 12 New Zealanders have a chance to experience the changes to the Give Way rules in real-life situations, safely and easily on their computers, with eDrive’s latest module.
   Users can access the Give Way simulations for free.
   Instead of computer-drawn animations, eDrive’s acclaimed training modules are filmed on real New Zealand roads, and give users a chance to familiarize themselves with the two changes that come in to play on the morning of the 25th.
   The eDrive modules have already been embraced by many driver-training programmes throughout the country for their fun, simple-to-use approach.
   BP will be stocking cards throughout their nationwide BP Connect retail sites, which provide motorists with more information and details on how to access the eDrive practice modules. Alternatively, those online can visit www.giveway.co.nz.
   In the interest of driver safety on our roads, BP has sponsored the distribution of this latest module.
   ‘We realize that many of our customers are concerned about the two road rule changes on the 25th. By sponsoring these latest modules and making them free for Kiwis, we can help educate motorists and prevent accidents on our roads,’ says BP Managing Director Mike McGuinness.
   Created by Dr Robert Isler, eDrive is founded on rigorous research into New Zealand driver behaviour, catching out some of the most common errors behind the wheel.
   In addition to BP New Zealand and Suzuki New Zealand, Bridgestone has joined as a new eDrive sponsor. ACC and NZTA, sponsors of www.edrive.co.nz, also support the module.
Images
Medium-resolution images can be downloaded from http://jyanet.com/press/photo.htm (password required). This release is also available at jya.net/info/2012/03/kiwis-can-train-up-on-new-road-rules-with-edrives-online-simulations/. High-resolution images can be emailed on request from Nadine Isler, Nadine@edrive.co.nz.

At a give way intersection Medium-resolution JPEG, 251 kbyte		eDrive Suzuki Grand Vitara Medium-resolution JPEG, 114 kbyte		eDrive Suzuki Grand Vitara at give way intersection Medium-resolution JPEG, 176 kbyte		Getting the eDrive data Low-resolution JPEG, 29·2 kbyte		Getting the eDrive data Low-resolution JPEG, 29 kbyte		Talking while driving Medium-resolution JPEG, 29 kbyte
With the eDrive Suzuki Grand Vitara Medium-resolution JPEG, 123 kbyte		Getting the eDrive data Low-resolution JPEG, 27 kbyte		Getting the eDrive data Medium-resolution JPEG, 109 kbyte		eDrive screen shot, Suzuki dashboard Medium-resolution JPEG, 178 kbyte		Greg Murphy, eDrive supporter, with Suzuki Grand Vitara High-resolution JPEG, 813 kbyte		Greg Murphy, eDrive supporter, portrait High-resolution JPEG, 4·54 Mbyte
The accidents we’re trying to avoid High-resolution JPEG, 718 kbyte		eDrive opening screen shot High-resolution JPEG, 583 kbyte		eDrive screen shot High-resolution JPEG, 688 kbyte		eDrive screen shot High-resolution JPEG, 599 kbyte		eDrive screen shot: driving on country roads High-resolution JPEG, 393 kbyte		eDrive screen shot: urban driving in Dunedin, New Zealand High-resolution JPEG, 453 kbyte
eDrive screen shot: section completion message High-resolution JPEG, 360 kbyte

 
About eDrive
eDrive is a programme which was developed over two years in response to the high road toll on New Zealand roads, with particular focus on young drivers. Research has shown that key skills such as spotting, anticipating and managing hazards while on the road, are crucial to avoiding crashes. eDrive helps train these skills in a safe environment, using video-based real-life traffic scenarios. The videos have been filmed on New Zealand roads, simulating a “road trip” from the Bluff to Cape Reinga. Dr Robert Isler, road safety expert, led a team of dedicated New Zealanders from all over the country to develop the programme, with racing driver Greg Murphy, a strong sup-porter of positive road safety initiatives, as eDrive’s host. The programme was developed in collaboration with the New Zealand Trans-port Authority (NZTA) and the Accident Compensation Corporation (ACC) and is sponsored by BP NZ and Suzuki NZ.
Contacts
Nadine Isler
E Nadine@edrive.co.nz
T 64 7 823-6960
C 64 27 463-9308
Dr Robert Isler
Robert@isler.co.nz
T 64 7 823-6960
C 64 27 418-8423
Jack Yan
E jack.yan@jyanet.com
T 64 4 387-3213
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