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Jack Yan & Associates

Category — Press

Time to prove Wellington's mettle in light of PM's comments, says Yan

Wellington, May 7 (JY&A Media) Wellington mayoral candidate Jack Yan has responded to Prime Minister John Key’s earlier comments about the city ‘dying’.
   While he acknowledges that the Prime Minister has since quickly backtracked on his comments, he believes that Wellington has the right ingredients to be an economic and cultural leader.
   Mr Yan acknowledges that the capital’s economic growth is stagnant and that its population growth lags behind other major centres’, and that the Prime Minister has highlighted the distance between Wellington’s current political leadership and his own government.
   He states, ‘The PM would have seen that the ingredients that men like the late Sir Paul Callaghan believed could lead an export recovery are here. Innovative thinking, intellectual capital. We just haven’t nurtured it properly because we’ve entrusted same-again politicians to do the job.’
   He thanks the Prime Minister for raising a debate about what Wellington should be in the next half-century.
   ‘It’s election year, and it’s our opportunity to fix our problems,’ he says.
   ‘You’ll see from today’s reactions that there’s civic pride in Wellington, most likely because Wellingtonians see what I do: a more cultured, globally minded workforce that’s intelligent and savvy.’
   With Mr Key identifying Weta as one of the firms that have succeeded in Wellington, Mr Yan says, ‘We know Sir Peter Jackson’s not alone—because there are so many other innovators here, not necessarily in something as glamorous as film. They’re the backbone of our city’s economy.
   ‘You’ll also see that this identification with and sticking up for Wellington is the same energy that drives everything from trade to Olympic bids, more so than nation branding efforts have ever managed.’
   Mr Yan says his plans, if elected Mayor in October, ‘call for not only identifying and promoting those great firms that are innovative and socially responsible, but the use of my knowledge globally to do just what is needed for Wellington.’
   He also expects a better working relationship between the Mayor’s office and central government because of his record working with global firms at a high level.
   ‘It’s why in 2010, and again in 2013, I’ve made innovation a priority. Free wifi, which I proposed and we now have, was only a signal to say Wellington is open for business. The costs of extending it are relatively low. Pedestrianization, greening the CBD, and transportation improvements are needed—and we have the nous and the knowledge to get them done,’ he says.

Images
Images for this release may be downloaded from http://jyanet.com/press/photo.htm.

About Jack Yan
Jack Yan founded Jack Yan & Associates (http://jya.net), one of the world’s first virtual firms, in 1987, operating internationally. Among his company’s interests are business consulting, imaging, software and media, including the fashion magazine brand Lucire. He writes on topics, ranging from branding and business responsibility to fashion and typography, in numerous publications and journals worldwide and is a regular international speaker. He serves on the editorial board for The Journal of Brand Management. He has authored or co-authored numerous books, including Beyond Branding, Typography and Branding and, most recently, Nation Branding: Country Concepts and Cases. His personal site is at jackyan.com. He is a director of the Medinge Group (http://medinge.org), a think-tank in Sweden devoted to cutting-edge branding. He was one of the parties behind the successful bid for Miss Sweden in 2003 for Panos Emporio, and is general counsel of the Miss New Zealand Consortium, the New Zealand licensee for Miss Universe. Since 2006, he has been a mentor with Business Mentors New Zealand. In 2013, he announced his second bid for the mayoralty in Wellington, New Zealand, after netting 12 per cent of the vote on his first attempt.

Contacts
Jack Yan
T 64 4 387-3213
E jack.yan@jyanet.com

Hamish McConnochie
Campaign Media Manager
C 64 27 772-4391
E hamish@jackyanformayor.org

###

May 7, 2013   No Comments

Car encyclopædia Autocade hits 3,000,000 page views since launch

Wellington, May 6 (JY&A Media) Autocade (http://autocade.net), the car cyclopædia, has clocked up three million page views since its inception, according to its publishers.
    The website, which had started as a hobby, was inspired by the work of the late Michael Sedgwick, who had compiled an A–Z of cars sold in Great Britain between 1945 and 1970 for Classic and Sportscar in 1982–3. Originally devised as a wiki by its publisher Jack Yan, who had founded the fashion magazine Lucire, Autocade soon focused on models sold worldwide after 1970.
    Mr Yan was dissatisfied with the inaccuracies he found in Wikipedia, and the experiences he had had with the way that site was run. ‘The main problem with the English Wikipedia was that it was becoming increasingly US-centric, so everything was adjusted to the American viewpoint. That’s fine if it was set up as an American website—netizens happily browse to Edmunds or Consumer Guide—but the fact is the US does not always get certain car models earlier than other markets and I discovered more and more discrepancies.’
    Examples Mr Yan gives include Wikipedia’s insistence that the CE14 code applied to the 1983 Ford Tempo, when Ford had not even adopted its alphanumeric coding scheme at the time. (CE14 actually referred to the 1990 Ford Escort, with C denoting the car size and E denoting Europe—neither of which applied to the Tempo.) That error, he says, has now propagated all over the web.
    While he admits that Autocade is not perfect—their statistics show that each page is subject to 2·6 revisions—he believes that between him and Keith Adams, editor at Honest John in the UK—they have managed to avoid obvious errors.
    The website’s start in New Zealand, which no longer has a major domestic car production industry, helped the site maintain its fairness between nations.
    He and Mr Adams have been filling the gaps steadily over the last five years, starting with a handful of models in March 2008, getting to 500 in July of that year.
    The website is not meant to be exhaustive. As with Sedgwick, the duo provide a one-paragraph summary of each model, including body variants and engine sizes, and, given the web’s nature, links to its predecessor and successor where applicable.
    The global aspect arises when referring to international models. Rather than list the current Chevrolet Cruze under the name it bears in Europe, the original entry, made in 2008, is under Daewoo Lacetti (J300), following its name in its home market of Korea. Chevrolet Cruze is still listed as a nameplate, with a link back to the Lacetti’s model page, to aid European and other readers.
    Mr Yan says that this system makes Autocade more geographically neutral, and no country is favoured ahead of another.
    However, he and Mr Adams admit that they have put in their fair share of oddities out of a desire to catalogue rare models, including the Korean Camina of the 1970s (a facelifted Holden Torana), the Jaguar-based Rapport Forté of the early 1980s, all of the Citroën ZX-based Shanghai Maple models from China, and two current Renaults and a Škoda unique to India. Despite its largely post-1970 focus, a few older models have crept in for similar reasons, such as the Chrysler Esplanada, Regente and GTX of the late 1960s, which were based on the last French Fords and what became known as the Simca Vedette.
    So far, Autocade remains largely New Zealand and British in its team. Gateshead-based Peter Jobes had worked on Autocade’s back end, and, more recently, Melbourne-based New Zealand expat Nigel Dunn upgraded the site and moved it on to the cloud.

Images

Autocade website cover (full length), May 3, 2013
PNG, 658 kbyte

Images can also be downloaded at http://jyanet.com/press/photo.htm.

About JY&A Media
JY&A Media, part of Jack Yan & Associates, publishes and licenses magazines, in print and on the web, and produces other interactive content. Best known among its titles is Lucire, the fashion magazine which launched online in 1997 and spawned international print editions in 2004. An internet pioneer, it has been publishing and creating online titles since the early 1990s. More on the company can be found at http://jyanet.com/media.

Notes to editors
Autocade is a registered trade mark of Jack Yan & Associates and subject to protection in certain jurisdictions. All other trade marks are the properties of their respective owners and are only used in a descriptive fashion without any intention to infringe.

Contacts
Jack Yan, Publisher
Autocade
T 64 4 387-3213, F 64 4 387-3213
E jack.yan@jyanet.com

###

May 3, 2013   No Comments

Jack Yan announces 2013 mayoral bid, touting Wellington as a ‘world-class city’

Wellington, April 17 (JY&A Media) Wellington businessman Jack Yan has announced his bid for the city’s mayoralty.
   Mr Yan says he is declaring his candidacy now to put a fresh option for change to Wellingtonians well before the final polling day on 12 October (just 25 weeks away).
   ‘I believe Wellingtonians are creative, industrious, innovative and independent people. They are looking for an advocate for the city who reflects those qualities and who will represent a new face for Wellington,’ he says.
   ‘Since placing third in the 2010 campaign I have received a steady stream of encouragement to stand again.
   ‘My commitment to a more inclusive, citizen-focused form of leadership is key to this campaign.
   ‘Over the next two months I will be looking to the citizens of Wellington to contribute to fine-tuning my campaign manifesto which is now publicly available at jackyan.com.
   ‘The three overlapping themes that I have announced today are growing our economy, keeping a lid on our rates, and uniting Wellingtonians. I am looking to the citizens of the city to give me their feedback on the issues and ideas that matter most to them.’
   A Facebook group has been set up for feedback on his manifesto, at facebook.com/groups/backjack2013.
   Mr Yan believes that Wellington has the potential to be world-class, and that he has the right experience and leadership to promote the city to a global level.
   ‘It’s easy for politicians to limit their thinking to how Wellington can compete with Auckland and Christchurch. But when it comes to our exports and our investment, we have to make our mark internationally,’ he says.
   ‘We have already seen this with ventures that started in Wellington, such as Silverstripe, 42 Below and Weta—all of which exemplify how Wellingtonians typically punch well above our weight.
   ‘My biggest motivation is that I love Wellington and the Wellington region. As my campaign slogan says, “You can’t beat Wellington,’ says Mr Yan.

Images
Images for this release may be downloaded from http://jyanet.com/press/photo.htm.

About Jack Yan
Jack Yan founded Jack Yan & Associates (http://jya.net), one of the world’s first virtual firms, in 1987, operating internationally. Among his company’s interests are business consulting, imaging, software and media, including the fashion magazine brand Lucire. He writes on topics, ranging from branding and business responsibility to fashion and typography, in numerous publications and journals worldwide and is a regular international speaker. He serves on the editorial board for The Journal of Brand Management. He has authored or co-authored numerous books, including Beyond Branding, Typography and Branding and, most recently, Nation Branding: Country Concepts and Cases. His personal site is at jackyan.com. He is a director of the Medinge Group (http://medinge.org), a think-tank in Sweden devoted to cutting-edge branding. He was one of the parties behind the successful bid for Miss Sweden in 2003 for Panos Emporio, and is general counsel of the Miss New Zealand Consortium, the New Zealand licensee for Miss Universe. Since 2006, he has been a mentor with Business Mentors New Zealand. In 2013, he announced his second bid for the mayoralty in Wellington, New Zealand, after netting 12 per cent of the vote on his first attempt.

Contacts
Jack Yan
T 64 4 387-3213
E jack.yan@jyanet.com

Hamish McConnochie
Campaign Media Manager
C 64 27 772-4391
E hamish@jackyanformayor.org

April 16, 2013   No Comments

Keep Calm and Wear a Tiara: Miss New Zealand is back

March sees a brand new and exciting competition launch in New Zealand, Miss Universe New Zealand 2013

Auckland, March 4 A dynamic consortium, comprising veteran TV producer Nigel Godfrey, experienced make-up artist and well respected personal trainer Evana Patterson, and Lucire publisher Jack Yan, has taken over the Miss Universe New Zealand franchise and are promising an exciting new competition.
   ‘The search for Miss Universe New Zealand 2013 will start within a few weeks and we will travel the length and breadth of the country to find the winner,’ says Executive Producer Nigel Godfrey.
   ‘Initially, entrants will register online at www.nextmissnz.com or www.nextmissnz.co.nz. The registration fee is $10. Fifty per cent will immediately be donated to our partner charity Variety, the children’s charity.
   ‘Next we will announce which girls in each region are going through to the regional finals. These events will be held in the main centres and each successful regional finalist will enjoy two days of competition where they will work with professionals in the areas of modelling, TV presentation, make-up and other related areas.’
   Television cameras will follow every part of the process and as with The X Factor, New Zealand’s Got Talent and Idol, the New Zealand public will have a say in who is going to be Miss Universe New Zealand 2013.
   In September, the Miss Universe New Zealand 2013 competition will reach its climax with a red-carpet gala event in Auckland that the organizers are confident will be broadcast on TV across the country.
   Director and General Counsel Jack Yan says, ‘We have the perfect team to bring Miss Universe New Zealand in to the 21st century, by applying integrity and transparency to the competition. It’s an exciting time, transforming this competition into something that involves all New Zealanders.’
   ‘Historically a Miss Universe New Zealand winner became an instant celebrity and we will return that status to the title,’ says Miss Universe New Zealand franchise holder Evana Patterson. ‘The winner will enjoy a very busy and productive year-long reign working with both Miss Universe and Variety, the Children’s Charity.’

Images
Images for this release can be downloaded from http://jyanet.com/press/photo.htm.

Note to editors
The Miss Universe name, the ‘woman with the stars’ symbol, and Miss Universe New Zealand are registered trade marks of Miss Universe LP, LLLP, and used by the Miss New Zealand Consortium under licence.

About Nigel Godfrey
In 1990 TVNZ made Nigel an offer he couldn’t refuse and he moved to New Zealand. After a few years with TVNZ and a stint in Christchurch with New Zealand’s first regional broadcaster CTV, he returned to Auckland and in 1995 he founded Eureka Productions.
   The last 18 years has seen Nigel and Eureka produce hundreds of hours of broadcast television programming on both sides of the Tasman. Some of the highlights: the children’s show Y for Channel 9 in Australia, Sky’s coverage of the international première of The Lord of the Rings: the Return of the King, interviewing Stephen Fry, ‘Crocodile Hunter’ Steve Irwin, Lee Tamahori, Robson Green and many others, whilst producing 120 episodes of Sky Scene for Sky TV.
   In 2009, Nigel produced the first Telethon that New Zealand had seen in 20 years, raising $2 million dollars for underprivileged children. In 2010 Nigel staged and produced for television The New Zealand Variety Show, a star-studded Kiwi version of the UK’s Royal Variety Show. Nigel has worked with TVNZ and TV3 on Masterchef, Idol, Stars in Their Eyes, So You Think You Can Dance?, Deal or No Deal and countless other prime-time franchises. He has also produced and directed a wide range of TV commercials with, amongst others, Trinny and Susannah, Gorden Kaye and Sir Michael Caine.
   Nigel is also well known as an actor both on stage and in front of the camera. He has starred in The Phantom of the Opera and in 2011 he returned to the stage as Moonface Martin in the multi-million dollar Auckland revival of Anything Goes. He has appeared in five feature films, sharing the screen with Jon Voight, John Hurt, David Strathairn and, most recently, a rather large ape. He has also guest-starred in around 15 TV series including Hercules: the Legendary Journeys, Xena: Warrior Princess, Legend of the Seeker and Power Rangers. He has also taken the “hero” role in around 35 commercials including a wildly successful US campaign entitled We Are the Champions for a certain little blue pill. He also produces a number of large-scale events including the Ernst & Young Entrepreneur of the Year Awards.

About Evana Patterson
Evana Patterson has been involved in the world of modelling in New Zealand for well over a decade. She has worked as a model, worked inside a model agency and has directed numerous fashion shoots. Evana has been a well respected professional make-up artist for nearly 13 years, graduating from the Cut Above Academy in 2000. She is currently the make-up artist for Max Factor having won their nationwide search for Make-up Artist of the Year. Evana also works as the show choreographer with World TV for the annual Miss Chinese Cosmos and Miss Chinese New Zealand competitions. When she can she also enjoys giving her time as a make-up artist for the Look Good, Feel Better Charity.
   As if all of the above isn’t enough to keep her busy, she is also a respected fitness instructor, personal trainer, sports nutrition consultant, and Mum to 15-month-old Mila.

About Jack Yan
Jack Yan founded Jack Yan & Associates (http://jya.net), one of the world’s first virtual firms, in 1987, operating internationally. Among his company’s interests are business consulting, imaging, software and media, including the fashion magazine brand Lucire, which is published internationally in print and online formats. He writes on topics, ranging from branding and business responsibility to fashion and typography, in numerous publications and journals worldwide and is a regular international speaker. He serves on the editorial board for The Journal of Brand Management. He has authored or co-authored numerous books, including Beyond Branding, Typography and Branding and, most recently, Nation Branding: Country Concepts and Cases. His personal site is at jackyan.com. He is a director of the Medinge Group (http://medinge.org), a think-tank in Sweden devoted to cutting-edge branding. He was one of the parties behind the successful bid for Miss Sweden in 2003 for Panos Emporio. In 2010, he ran a strong but unsuccessful campaign for Mayor of Wellington, New Zealand, netting 12 per cent of the vote on his first attempt.

Contacts
Nigel Godfrey
Executive Producer Miss Universe New Zealand
+64 21 630-443
nigel@nextmissnz.com

###

March 4, 2013   No Comments

Lucire announces print-on-demand global edition

Wellington, October 18 (JY&A Media) To celebrate its 15th birthday this weekend, international fashion magazine Lucire has announced it will release a print-on-demand global edition to complement its web, tablet, and traditional print editions.
   Publisher Jack Yan says the new edition, produced at Vertia Print, is only now possible because of advances in digital printing.
   Mr Yan says, ‘Since we made the decision to go to print in 2003, it was our aim to have a single global edition. Translated into different languages, yes, but with global stories for a global audience. Technology has finally allowed us to do this.’
   The first issue, numbered 28 for continuity, can be ordered online at lucire.cc/print, and shipped to most locations internationally.
   It contains the same in-depth content as the tablet edition launched earlier this year, targeting what Mr Yan calls ‘an intelligent, globally minded reader’.
   It is believed that Lucire is one of the first fashion magazines with a history of international print editions that has ventured into on-demand printing.
   Mr Yan says, ‘While we aimed for carbon neutrality with the original issues, it always bothered me that it was perfectly normal in the print business to, say, print 20,000 knowing that 10,000 would be returned and pulped.
   ‘This model is far more in line with our commitment with the United Nations Environment Programme, and the printing processes we are following are also environmentally friendly.’
   Lucire’s approach will also ensure it exclusivity, says Mr Yan.
   Fashion editor Sopheak Seng says, ‘The imagery in our on-demand editions is stunning. It reflects the sort of beauty that Lucire has become known for—it’s a true fashion magazine that has as much appeal to fashionistas, designers and photographers.’
   Mr Seng adds, ‘I’m delighted to be a part of this new era for Lucire.’
   Mr Yan says that Lucire’s print editions had all differed wildly because of market demands at the time.
   ‘There was very little tying together printed editions in New Zealand, Thailand and Qatar,’ he says. ‘Only our short-lived Romanian edition had a decent amount of content shared with the New Zealand one.
   ‘Unless you were doing United Colors of Benetton, some people could not wrap their heads around the concept of a single global edition. Yet that is how we approached our website.’
   Because of the mainstreaming of magazine websites, and of successful magazines such as Monocle, Mr Yan says that the market now understands the potential of a global print edition—and that the advertising model will follow suit.
   The on-demand editions are priced at US$20·50, in line with others in the sector. The contents can be viewed at lucire.com/2012/0804ll0.shtml, with the ordering page at lucire.cc/print.

Images
Click here to download image of Lucire cover
Lucire cover, issue 28
High-resolution JPEG, 1,523 kbyte
Modelled by Denise Richards
Photographer credit: Andrew Matusik

Jack Yan and Sopheak Seng
Lucire publisher Jack Yan and Lucire fashion editor Sopheak Seng with Lucire issue 28 (2012)
High resolution JPEG, 3·5 Mbyte
Photographed by Louise Hatton

Lucire
Lucire logo (for print use)
Adobe Illustrator 9·0 EPS, 75 kbyte
Rename filename suffix to .eps after downloading

Other images available at http://jyanet.com/press/photo.htm. A username and password are required.

About Lucire
Lucire, the global fashion magazine (www.lucire.com), started on the web in 1997. In October 2004, it became the first magazine in its sector to extend its brand into a print magazine. By May 2005, it became the first web magazine to spawn international print editions. Lucire became the first fashion industry partner of the United Nations Environment Programme (UNEP, www.unep.org). It is headquartered in Wellington, New Zealand and published by Lucire LLC. For print edition information, see <http://www.lucire.net>.

About JY&A Media
JY&A Media, part of Jack Yan & Associates, publishes and licenses magazines, in print and on the web, and produces other interactive content. Best known among its titles is Lucire, the fashion magazine which launched online in 1997 and spawned international print editions in 2004. An internet pioneer, it has been publishing and creating online titles since the early 1990s. More on the company can be found at http://jyanet.com/media.

Notes to editors
Lucire is a registered trade mark of Jack Yan & Associates and subject to protection in certain jurisdictions. All other trade marks are the properties of their respective owners and are only used in a descriptive fashion without any intention to infringe.

Contacts
Jack Yan, Publisher
Lucire
T 64 4 387-3213, F 64 4 387-3213
E jack.yan@jyanet.com

Sopheak Seng, Fashion Editor
Lucire
T 64 21 206-2031, F 64 4 387-3213
E sopheak.seng@lucire.com

Elyse Glickman, US West Coast Editor
Lucire
T 1 310 497-7157
E elyse.glickman@lucire.com

Leana Keen, Associate Editor, UK
Lucire
E leana.keen@lucire.com

Simone Knol
Lucire
C 44 7876 701-505
E simone.knol@lucire.com

###

October 18, 2012   1 Comment

Lucire launches on Ipad and Android, with other editions to come

Wellington, October 3 (JY&A Media) Lucire, one of the fashion magazines founded in the dot-com era that branched into print in the mid-2000s, has made its way on to both Ipad and Android format.
   Through US–Indian venture Magzter, Lucire now retails for both predominant tablet platforms with its latest issue, featuring actresses Denise Richards and Audrina Patridge, both shot by Andrew Matusik. There are also stories closer to Lucire’s New Zealand home, such as a profile on Julian Danger, lavish travel pieces in Annecy, Phuket and Jamaica, and photographic shoots by Holly Broomhall and Louise Hatton, among others. It also has in-depth articles about the fashion industry, examining the role of socialites on trends, and the sustainable sourcing of textiles.
   The issue had a soft launch in early September, when it met with acclaim from early downloaders. It follows Lucire’s retailing through Scopalto, a French website that retails its PDF editions.
   Magzter has an app through which users can subscribe to Lucire for US$6·99 per issue. The app is also sold via Amazon.com, opening Lucire up to a larger number of readers Stateside.
   The magazine says it appeals to early adopters who want content that’s a step up from mainstream fashion publications.
   ‘We deliver not only the lavish shoots and features, but articles that appeal to an intelligent, inquiring fashion enthusiast,’ says founder and publisher Jack Yan. ‘They’re the ones who are sick of the same-again coverage of mainstream publications.
   ‘Since we started in 1997, we’ve enjoyed experimenting and being at the forefront of new platforms. While Ipad apps have existed before, we’re delighted to be able to offer Lucire on Android as well, and in upcoming issues, we’ll push further on what the software will allow,’ he says.
   ‘It seems appropriate to launch into new platforms just shy of our 15th anniversary. In October 1997, we were the first commercial online fashion magazine in New Zealand, found and read by early adopters. Going on to these platforms complements our core website at http://lucire.com, which is among the internet’s longest-running fashion publications.’
   Mr Yan says there are further products under development at Lucire spawning from its entry into new electronic formats this year.
   The Magzter app can be downloaded at http://itunes.apple.com/us/app/magzter-the-global-mobile/id412163953?mt=8&ls=1 for Ipad, Iphone and Ipod Touch, or at https://market.android.com/details?id=com.dci.magzter for Android. A full run-down of contents can be found at http://lucire.com/2012/0804ll0.shtml.

Images
Click here to download image of Lucire cover
Lucire cover, issue 28
High-resolution JPEG, 1,523 kbyte
Modelled by Denise Richards
Photographer credit: Andrew Matusik

Lucire
Lucire logo (for print use)
Adobe Illustrator 9·0 EPS, 75 kbyte
Rename filename suffix to .eps after downloading

Other images available at http://jyanet.com/press/photo.htm. A username and password are required.

About Lucire
Lucire, the global fashion magazine (www.lucire.com), started on the web in 1997. In October 2004, it became the first magazine in its sector to extend its brand into a print magazine. By May 2005, it became the first web magazine to spawn international print editions. Lucire became the first fashion industry partner of the United Nations Environment Programme (UNEP, www.unep.org). It is headquartered in Wellington, New Zealand and published by Lucire LLC. For print edition information, see <http://www.lucire.net>.

About JY&A Media
JY&A Media, part of Jack Yan & Associates, publishes and licenses magazines, in print and on the web, and produces other interactive content. Best known among its titles is Lucire, the fashion magazine which launched online in 1997 and spawned international print editions in 2004. An internet pioneer, it has been publishing and creating online titles since the early 1990s. More on the company can be found at http://jyanet.com/media.

Notes to editors
Lucire is a registered trade mark of Jack Yan & Associates and subject to protection in certain jurisdictions. All other trade marks are the properties of their respective owners and are only used in a descriptive fashion without any intention to infringe.

Contacts
Jack Yan, Publisher
Lucire
T 64 4 387-3213, F 64 4 387-3213
E jack.yan@jyanet.com

Elyse Glickman, US West Coast Editor
Lucire
T 1 310 497-7157
E elyse.glickman@lucire.com

Leana Keen, Associate Editor, UK
Lucire
E leana.keen@lucire.com

Simone Knol
Lucire
C 44 7876 701-505
E simone.knol@lucire.com

###

October 2, 2012   No Comments

Swedish author Stefan Engeseth heads to New Zealand for Marketing Today conference

Stockholm and Wellington, August 27 (JY&A Media) Stefan Engeseth, the well known Swedish marketing author, will head to New Zealand for the Marketing Association’s Marketing Today conference in Auckland, to be held on September 18 and 19 (www.marketing.org.nz/Category?Action=View&Category_id=136).
   His latest book, Sharkonomics, has been praised by marketing experts worldwide, including Prof Philip Kotler, who called it ‘A stimulating read!’ and Brian Solis, who says the book helps companies thrive in ‘adventurous economic waters.’
   Taking his inspiration from how sharks have survived for 420 million years, Mr Engeseth’s latest book looks at various attack strategies that can be used in business, as well as how organizations can defend themselves. His talk at the conference will be based around his latest title, where he not only researched the theory behind sharks, but where he literally swam with them in South Africa.
   ‘Sharks have always fascinated me, and I knew there was something special we could learn from them in business,’ says Mr Engeseth. ‘If we could apply their behavioural traits, we can create some practical business strategies.’
   Mr Engeseth will appear on day one of the conference with Angela Sanchez, Caroline Squire, Dom Quin, Chris Caiger and Geoff Matthews.
   For two weeks prior, Mr Engeseth will be in Wellington, where he will meet up with his long-time collaborator and friend Jack Yan, who is also scheduled to speak at the conference on the same day, in a session dealing with marketing issues.
   Mr Yan met Mr Engeseth in 2002 after the release of the Swedish author’s Detective Marketing, his first English-language book. Since then, with Mr Yan’s work in Sweden and at the Medinge Group marketing think-tank, he has helped edit some of Mr Engeseth’s works.
   ‘It’ll be a great opportunity to return the favour on the many times Stefan fixed me up with marketing and speaking gigs in Sweden, as well as playing host to me while in Stockholm,’ said Mr Yan. ‘New Zealand will finally get a chance to experience the innovative and out-of-the-box thinking that makes Stefan such a sought-after speaker in Scandinavia and, indeed, around the world.’
   This is Mr Engeseth’s first visit to Australasia, after having spoken throughout Europe, in the US, the UAE, India, and Singapore.

Notes to editors
Interviews are welcome. Stefan Engeseth will spend September 6–15 in Wellington and September 16–19 in Auckland.
   All trade marks are the properties of their respective owners and are only used in a descriptive fashion without any intention to infringe.

Photos
Stefan Engeseth
Stefan Engeseth
www.detectivemarketing.com
JPEG, 386 kbyte
Photographer credit: Thomas Svensson

Jack Yan and 2007 Audi Allroad
Jack Yan
www.jackyan.com
JPEG, 3,777 kbyte
Photographer credit: Douglas Rimington

About Sharkonomics
Take a bite of this new book at www.sharkonomics.com. For more information, videos and book samples go to www.sharkonomics.com. Sharkonomics: How to Attack Market Leaders is published in April 2012 by Marshall Cavendish, priced in the UK at £10·99. It is sold in all good bookshops globally as well as via Amazon.co.uk and Amazon.com.

About Stefan Engeseth
Stefan Engeseth is one of Europe’s most creative business thinkers and a top-ranked speaker. This is his fourth book. He is also a consultant and CEO of Detective Marketing.

About Jack Yan
Jack Yan founded Jack Yan & Associates (http://jya.net), one of the world’s first virtual firms, in 1987. His company is based or represented in over a dozen countries worldwide. Among his company’s interests are business consulting, imaging, software and media, including the fashion magazine brand Lucire. He writes on topics, ranging from branding and business responsibility to fashion and typography, in numerous publications worldwide and is a regular international speaker. His personal site is at jackyan.com, and features a highly regarded blog. He is a director of the Medinge Group (http://medinge.org), a think-tank in Sweden devoted to cutting-edge branding. In 2010, he ran a strong but unsuccessful campaign for Mayor of Wellington, New Zealand.

Contacts
Jack Yan, CEO
Jack Yan & Associates
T 64 4 387-3213, F 64 4 387-3213
E jack.yan@jyanet.com

Stefan Engeseth, CEO
Detective Marketing
T 46 8 651-44-54
E stefan.engeseth@jyanet.com

Amanda Dolheguy, Director
Delineate Ltd.
T 64 3 366-3690, cellphone 64 21 328-869
E amanda@jya.net

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August 23, 2012   1 Comment

Lucire débuts on French newsstand Scopalto

Wellington, August 7 (JY&A Media) Lucire, one of the world’s longest-running online fashion magazines, has extended its presence by going on sale in France.
   Founder and publisher Jack Yan says this is only one of two new-format arrangements readers can expect in August.
   ‘We’ve effectively had a “digital-first” strategy since we started 1997,’ he says. ‘We’re arguably more experienced in online publishing in this sector than many of our rivals. As the world shifts our way, we want to make sure readers can access Lucire in as many different digital formats as possible, and accommodate their needs.’
   The French newsstand, Scopalto, retails a downloadable version of Lucire’s issue 28 in PDF format for €5. Back issues are available for €2.
   The new edition features Denise Richards on the cover, as photographed by Andrew Matusik, as well as numerous features from Lucire’s international correspondents.
   Lucire joins numerous worldwide magazines at Scopalto, which traditionally carries European titles. Beaux Arts, Cahiers du Cinéma, Images, L’œil, and Noise are among the company Lucire is keeping at Scopalto.
   Mr Yan has also promised that Lucire would explore new global models of advertising with the new digital editions.
   As one of the few online titles to branch out into print editions, the magazine has never been shy about exploring new formats.
   Lucire’s page at Scopalto can be found at www.scopalto.com/magazine/lucire.

Images
Click here to download image of Lucire cover
Lucire cover, issue 28
High-resolution JPEG, 1,523 kbyte
Modelled by Denise Richards
Photographer credit: Andrew Matusik

Lucire
Lucire logo (for print use)
Adobe Illustrator 9·0 EPS, 75 kbyte
Rename filename suffix to .eps after downloading

Other images available at http://jyanet.com/press/photo.htm. A username and password are required.

About Lucire
Lucire, the global fashion magazine (www.lucire.com), started on the web in 1997. In October 2004, it became the first magazine in its sector to extend its brand into a print magazine. By May 2005, it became the first web magazine to spawn international print editions. Lucire became the first fashion industry partner of the United Nations Environment Programme (UNEP, www.unep.org). It is headquartered in Wellington, New Zealand and published by Lucire LLC. For print edition information, see <http://www.lucire.net>.

About JY&A Media
JY&A Media, part of Jack Yan & Associates, publishes and licenses magazines, in print and on the web, and produces other interactive content. Best known among its titles is Lucire, the fashion magazine which launched online in 1997 and spawned international print editions in 2004. An internet pioneer, it has been publishing and creating online titles since the early 1990s. More on the company can be found at http://jyanet.com/media.

Notes to editors
Lucire is a registered trade mark of Jack Yan & Associates and subject to protection in certain jurisdictions. All other trade marks are the properties of their respective owners and are only used in a descriptive fashion without any intention to infringe.

Contacts
Jack Yan, Publisher
Lucire
T 64 4 387-3213, F 64 4 387-3213
E jack.yan@jyanet.com

Amanda van Kuppevelt
Delineate Ltd.
A JY&A Consulting global partner
T 64 3 366-3690, cellphone 64 21 328-869
E amanda@jya.net

Elyse Glickman, US West Coast Editor
Lucire
T 1 310 497-7157
E elyse.glickman@lucire.com

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August 6, 2012   1 Comment

Miss Howick, Avianca Böhm, is the new Miss Universe New Zealand

Wellington, June 3 (JY&A Media) In front of a live audience, which included His Excellency the Thai Ambassador, at the Amora Hotel Wellington, Avianca Böhm, Miss Howick, has been crowned Miss Universe New Zealand 2012 by her predecessor, Priyani Puketapu.
   First runner-up was Tuscany Road-sponsored Miss North Harbour, Talia Bennett, with Lauren Mann, Miss Wellington, as second runner-up. Miss Otago, Monique Cooley, and Miss Auckland, Jennifer Lambly, took the remaining spots in the top five.
   Reflecting the changing make-up of New Zealand, Miss Böhm hails from South Africa, and had to learn English as her second language after her arrival, having spoken only Afrikaans in her teens. She already holds a diploma in fashion, and is planning to embark on a business degree, majoring in accounting. She would like to have her own fashion label.
   She had designed many of the outfits that the judges saw during the week.
   Miss Bennett (Te Arawa), a qualified property valuer with ambitions in property development, entered last year as well, and came runner-up in the 2011 competition. Wellington local Miss Mann, who works for the World of Wearable Art and Federated Farmers, was the crowd favourite.
   Chair of the judging panel, Lucire publisher Jack Yan, says that each contestant brought a unique set of qualities. ‘They each excelled in different areas, but Avianca had that je ne sais quoi.
   ‘It might be described as her natural effortlessness, where nothing seemed to faze her. Avianca is best equipped to handle the international setting of Miss Universe, and that helped put her into the top place.
   He says that the gap between first and tenth was remarkably small this year. ‘Right up to the final evening, this could have been anyone’s game.’
   Miss Universe New Zealand national director Val Lott says, ‘I’m thrilled to be working with Avianca and preparing her for the Miss Universe competition later this year, where she will represent New Zealand against nearly 90 countries.’
   Ms Lott says she had found the pageant energizing, with Wellington having turned on spectacular weather for most of the week the contestants were in the city.
   Miss Böhm will now go to compete in Miss Universe 2012, to be held in December. Pageant owner Donald Trump is yet to make a final decision on the venue.
   Mr Yan was joined on the panel by May Davis, a former Miss South Africa runner-up experienced in international pageants; Carl Manderson, the director of Salute Hair & Day Spa in Lower Hutt; stylist and fashion editor Samantha Hannah; Danijela Unkovich, Miss Universe New Zealand runner-up in 2010; and New Zealand Olympic team physician Dr Wayne Morris. Wellington designer Shika Braddock judged the eveningwear competition.
   The Wellington show was streamed live on Facebook by social media agency Catalyst90. It was choreographed by Sarah Melville-Smith. Soprano Sophie Morris performed, while Zeisha Frémaux and One News reporter Matt McLean MCed the event. The Museum Art Hotel provided accommodation and facilities to the pageant during the week.

Images
Earlier pageants’ images can be downloaded from http://jyanet.com/press/photo.htm (password required). Further images can be found at the official Miss Universe New Zealand site at http://www.missuniversenz.co.nz and the official Facebook page at http://www.facebook.com/missuniversenz. Media will be supplied with images from the final night as soon as possible.

Notes to editors
The Miss Universe logo is a registered trade mark of Miss Universe LP, LLLP. Lucire is a registered trade mark of Jack Yan & Associates. All other trade marks are the properties of their respective owners and are only used in a descriptive fashion without any intention to infringe.

Contacts
Val Lott, Director
Miss Universe New Zealand
C 64 27 476-7003
E lotts@xtra.co.nz

Jack Yan, Publisher
Lucire
T 64 4 387-3213, F 64 4 387-3213
E jack.yan@jyanet.com

Rebecca Reed, Communications Manager
Museum Art Hotel
T 64 21 205-7718, F 64 4 802-8909
E Rebecca.Reed@museumhotel.co.nz

June 3, 2012   No Comments

Miss Universe New Zealand returns to Wellington for 2012

Wellington, May 11 (JY&A Media) The Miss Universe New Zealand pageant will return to Wellington for its third consecutive year, with the Museum Art Hotel one of the main sponsors.
   Events at the Johnsonville Shopping Centre, Te Papa Tongarewa National Museum of New Zealand, Parliament, the Mayor’s office, Mishmosh, and Farmers Lambton Quay are on the schedule for the contestants. Slightly outside the central city will be one event at the Upper Hutt Cosmopolitan Club.
   Accommodation, rehearsals and a fashion show will be held at the Museum Art Hotel prior to the final show.
   The pageant, which had spent its earlier years in Auckland, found the capital more manageable in terms of accommodation, cultural events and entertainment.
   Pageant director Val Lott says, ‘The Museum Art Hotel and the Amora Hotel have been fantastic in their support, accommodating every need we have for the pageant. We’re very grateful to every organization in Wellington for going the extra mile for us.’
   Uniquely for Wellington, rival hotels cooperate on the pageant. While most events will be at the Museum Art Hotel during the week of May 27, the final, on the evening of June 3, will be held at the Amora Hotel.
   The judging panel has three Wellingtonians: Lucire publisher Jack Yan in the chair, stylist and fashion editor Samantha Hannah, and Salute Hair Design director Carl Manderson. Aucklanders May Davis and Danijela Unkovich, former runners-up in Miss South Africa and Miss New Zealand respectively, complete the panel.
   Last year, Miss Wellington Priyani Puketapu (Te Atiawa) won the Miss New Zealand title, and represented the country at Miss Universe in São Paulo, Brazil.
   Contestants this year come from all around the country, from Auckland to Otago. Wellington’s entry will be announced at the end of the week.

Images
Earlier pageants’ images can be downloaded from http://jyanet.com/press/photo.htm (password required). Further images can be found at the official Miss Universe New Zealand site at http://www.missuniversenz.co.nz and the official Facebook page at http://www.facebook.com/missuniversenz.

Notes to editors
The Miss Universe logo is a registered trade mark of Miss Universe LP, LLLP. Lucire is a registered trade mark of Jack Yan & Associates. All other trade marks are the properties of their respective owners and are only used in a descriptive fashion without any intention to infringe.

Contacts
Val Lott, Director
Miss Universe New Zealand
C 64 27 476-7003
E lotts@xtra.co.nz

Jack Yan, Publisher
Lucire
T 64 4 387-3213, F 64 4 387-3213
E jack.yan@jyanet.com

Rebecca Reed, Communications Manager
Museum Art Hotel
T 64 21 205-7718, F 64 4 802-8909
E Rebecca.Reed@museumhotel.co.nz

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May 10, 2012   No Comments