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CAP Online 2002 Zufelt: The DNA of Success: Know What You Want to Get What You Want. New York: HarperCollins 2002, 224 pp. $18·17 (save $7·78).
CAP Online De Palma: Business without Borders: a Strategic Guide to Global Marketing. New York: John Wiley & Sons 2002. $20·97 (save $8·98)

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